Hello. We are ivysmit.
Each one of our team members has been a client. Powerful insights gleaned from this experience have shaped how we work and how we’re structured. We’re different and we’re designed to serve you well.
We’re startup friendly.
Strategy
Architects
Marketing
Counsel
Content Creation
& Copywriting
Creative &
Design
Digital
Services
Amazing Websites & Maintenance
We are a service-inspired creative and marketing agency.
What we do is inspired by you.
Strategy architects
Master plan. Grand design. Game plan. Action plan. Whatever your smit, we use powerful consumer and shopper insights that lay a foundation for all creative thinking and positioning to drive brand relevance. We help manage your communication process for effectiveness and efficiency through the tracking and measuring of results.
Marketing counsel
Brand stewards and guardians. An objective opinion from a trusted source. We offer one without trying to replace your partner agencies. We also act as an extension of your marketing team when the resources internally aren’t always there.
Content creation & copywriting
Authentic storytelling. Passion. Tugging at heartstrings. We help stimulate interest for your product or service through the creation of copy for print, digital, shopper, experiential or online material – including videos, blogs, and social media platforms.
Creative & design
Vision. Brainchild. Big ideas. We generate breakthrough, integrated concepts across different communication platforms that are rooted in insights, and we bring them to life through design. We also create your brand’s visual vocabulary to tell another important story through consistency. We design visual identities, brand standards, sales collateral, point-of-purchase materials, training materials, presentations, and packaging.
What we do
An approach unlike other agencies.
We apply laser-like focus to your single most important thing (smit) and bring it to life (ivy) through relevant marketing tactics and passion.
Emotions
Promotions
Content
Strategic Adjacencies
Branded Experiences
Insights
Occasions
Human-to-Human
We’re different in that better way
Our guiding vision.
Treat others as you would like to be treated. You’ll see this in our service style, our sense of urgency, our work ethic, and in our billing and briefing practices.
Some clients consider us their ’back pocket go-to’ for anything and everything
We are here for anything from a single task when capacity is an issue with your current roster or to act as your lead strategic agency.
The ability to provide services to you is a humbling one. We know there are other options out there. As previous clients ourselves, one of our frustrations came from having to figure out which agency to work with for what, and the integrity of the consistency of messaging and tone that was potentially compromised because of that. We’re not suggesting you have to work differently, but we work differently in order to be relevant to your evolving needs.
Storytelling
Photography
Brand Adoption
Repositioning
Need help with your killer presentation, TED talk, Investor Deck, GoFundMe campaign pitch, or Sales Deck for your sales team?
We create corporate messaging that will tell stories that inspire your audience. We will build your messaging and presentation tools that will help you close deals, build partnerships, and knock investor's socks off.
Corporate Messaging
Your story matters, and it's important. Don't let it get lost in a lengthy boring PowerPoint and printed literature. Let us work with you to build the perfect presentation. [HINT] you might be surprised how brief you can be.
Let's change minds and influence people through great visuals.
Pitch Decks
The most famous story that you will ever tell will be your own. Don't worry; you can do this; we have your back. Gone forever are those lengthy disjointed Powerpoint. We will show you how to release your inner "Steve Jobs" and captivate your audience with storytelling, compelling headlines, and simple visual slides that sell the benefits that you are projecting.
Sales Presentations
Let us help you build the perfect pitch for your sales prospects, internal audience, or potential funders. We will figure out what your passion is and will show you how to document and present it with amazing one-sentence summaries that perfectly capture the Single Most Important Thing - your main message.
Look Inside
Big Agency, Small Agency, Just Right Agency.
Meet Jenn.
Strategist. Storyteller. Agency owner. Adhacker.
I’m a hybrid of a strategic marketer and a creative thinker. At my core, I’m intuitive. My mom says I was like that as early as the age of 3. (Thanks mom). I believe in taking risks. I gravitate to other visionaries, and to those who are brave, who want to make a difference, who think positively and with passion – in a way that moves the business a mile, not a meter.
I love underdogs. Re-positioning brands. Launching brands. Turning soft results into something legendary.
I’ve spent the lion share of my career on client side. Now, as an agency owner, I’m able to bring those insights into my current service offering to enable a relationship with clients that is different.
Highlights include:
Inventing the laundry detergent puck before Tide did (There is a video out there if you Google it, Ivey School of Business, 1996), creating Monday Girls’ Night & Wednesday Date Night at Milestones to put the brand back on the map and drive positive SSS (VP Marketing & Business Development, Milestones Restaurants), ideating and creating the Maxim partnership, with properties including Golf, Mansion, & the Search, driving the brand from #8 to #1 (Director of Marketing, Coors Light), Launching satellite radio in Canada (Director of Marketing & Field Marketing, XM Satellite Radio), and copywriting radio, print, and digital whilst leading Strategy (6 years on the agency side at small, medium and large shops).
78
Projects
Completed
WordPress Website Development and Organic SEO
We design affordable WordPress websites with Organic SEO in mind that are easy to use and rank well in Google search.
Need a site developed?
We're site builders
We are a team of website developers, coders, programmers, and graphic designers.
We work with the latest tools and technology. We understand coding. We know social media and SEO, and we are blushing content and graphic developers too.
We have a new, better way
ivysmit has developed ‘reusable’ web and programming elements, including code scripts and reusable themes, which means we spend less time coding and more time on the creative, graphics, and content.
When done, you get a more dramatic site for less.
We work exclusively in WordPress
WordPress is an online, open-source website creation tool written in PHP.
In non-geek speak, it's the easiest, most flexibile, and most powerful blogging and website content management system (or CMS) in existence today.
WordPress is easy to learn and maintain, which means you can update your content at any time by yourself or rely on us to do it for you.
Custom Photography and Licensed Graphics and Video
Graphics and content matter. With us, you can choose from reusable or custom photography and video content.
We have an extensive database of graphics, videos, sizzle reels, vectors, and even audio that we can use for your design, photography, and film editing requirements.
We build the right content to get you noticed
Paid search is expensive. Organic search is ideal. Our content team will ensure that the most core fundamentals are covered and that you get the exposure you deserve for your budget and objectives.
Developing the right content to reflect the keywords that are effective for your website is an integral part of what we do.
We have the best tools
We embed SEO utilities directly into the WordPress websites that we develop, which enables effective organic SEO measurement and results.
Giving back
Our unique perspective.
We want to pay it forward with 10% of client billings donated in services to the charity of choice that your company supports. In the old days we put coins in a collection box. Today our Smit+ model is a single scalable example of how we can make an exponential difference together.
The Smit+ model is very simple. If it matters to you, it matters to us. Smit+ allows us to personally invest in things that are important to you. We are passionate about making a difference, not just for brands, but for people in need.
Serving others serves us all well.
Inspiring brands to cultivate a strong emotional connection with consumers, creating a meaningful place in their ?Strategy|Creative|Activation?
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Please feel free to contact us if you’re interested in bringing to life what matters most.
416-572-1888
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